BroadView Software Introducing Three Years of Innovation and Enhancements at IBC 2022


BroadView Software is excited to be back in Amsterdam to share its expertise and latest developments at IBC, one of the world’s largest content and technology expos. 

BroadView Software, the industry-leading broadcast software tech firm focused on media management solutions is excited to announce their return to IBC. After the hiatus due to Covid-19 protocols they are happy to announce their team will be setting up their recently rebranded booth and welcoming friends and colleagues, old and new alike, for a visit.

Since the last IBC show, BroadView’s product development team has expanded their platform with new OnDemand functionality and has released the latest component of their end-to-end product,  BroadView Sales. BroadView Sales is a first-in-class, web-based tool that addresses broadcasters’ growing need for a simplified, efficient and intelligent sales management toolset. Its web-based software allows for a work from anywhere approach, whether entering or editing a proposal at a local coffee shop or posting, publishing, and working on the order back at the office.

Combined with BroadView Traffic, BroadView Sales offers the advantage of a unified view of avails, proposals, ad contracts, and spots, without the confusion and errors that come from entering data into two different systems. From pitch to post, BroadView Sales is a fully-comprehensive proposal and order management system. But those are just a couple of the new feature sets the sales and development team is anticipating delegates will be anxious to discuss/see a demonstration of at their exhibitor booth (Hall 2 – Stand 2.C37).

“It’s been three years but we haven’t wasted any time” Michael Atkin, CEO of BroadView Software proudly enthuses, “Since 2019, we have refreshed a number of areas across our system, creating enhancements that add up to client-pleasing functionality and performance. In addition, we’ve launched our newest product, BroadView Sales. I’m looking forward to being at IBC and getting on with the show!”

To learn about how the BroadView suite of software can help streamline your broadcast operations while at IBC, you can set up an appointment with our sales team. For more information about our products, please visit our website: